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KRThe Kroger Co.

Consumer Defensive·Grocery Stores·NYSE·Mkt cap $40.00B
$59.33
-$1.23 (-2.02%) today
IEX feed · not consolidated
Last updated Jul 14, 10:13 AM
54/100 Opportunity
29Risk
42Momentum
64Pullback
69Quality
73Valuation
8Trend
Price & History (up to 5 years)
2025-09-112026-09-11
Low 55.15— support · — resistanceHigh 74.69
Technical Indicators
RSI (14)46.9
MACD hist0.53
ATR (14)1.74
SMA 2058.99
SMA 5062.69
SMA 20065.28
Rel volume1.5x
Boll upper64.46
Boll lower53.52
52w high76.15
52w low54.16
5y high76.15
5y low34.03
Hist. vol28%
Max drawdown-26%
Sideways RangeWeak MomentumPossible Dip BuyEntry: Pullback Watch
Company QualityDividend Compounder
Revenue growth+4.0%
Earnings growth+6.0%
Profit margin+10.0%
ROE+25.0%
Debt/Equity0.80
Free cash flow
P/E24.0
Fwd P/E21.0
P/S2.0
P/B6.0
Div yield+2.6%

The Kroger Co. — Grocery Stores company in the Consumer Defensive sector.

Decision SummaryInternal Rule-Based Analysis
Current Rating
Weak Setup
Opportunity Score
54/100
Risk Level
Low-Moderate
Best Action
Add to watchlist and monitor for confirmation

Why: KR is trading near recent levels (-2.0% today). Overall, the company is reasonably solid. It is in a longer-term sideways range. Short-term momentum is still weak, so confirmation is needed before acting. This may be worth monitoring, but confirmation is needed before acting.

What to watch: Volume confirmation, hold of nearest support, next earnings date, sector strength, and news sentiment.

Avoid if: Price breaks below support on heavy volume or company guidance weakens.

Internal Rule-Based Analysis · Learning From Historical Outcomes. This rating comes from Olmem’s internal scoring and historical pattern tracking. It is not a guaranteed prediction.

Research only — not financial advice. Olmem never executes trades.

All Scores
Company Quality69
Historical Context50
Valuation73
Trend8
Momentum42
Pullback64
News Sentiment50
Business Move50
Sector Strength53
Risk/Reward79
Entry Timing55
Sell Risk56
Risk29

News & business-move scores come from Olmem’s rule-based news engine (keyword-classified headlines) — no AI. They default to a neutral 50 when there is no recent news.